With more and more people turning to the web for products and business services, it’s no wonder why more and more businesses are realising they need to have some sort of presence on the web in the form of a website. But with the economy being as it is, and businesses having such a tough time with start-up and running costs a website is usually something that is at the bottom of the financial list... Unfortunately this is can be a big mistake.
Due to budget constraints, and the ease of information on the internet we find that businesses are split into three groups when it comes to their business website design.
The Inhousers / Friends:
This group of people will usually try and get a member to staff or a friend to try and build their website.
The Cheapest:
This group will phone round and email as many web design companies as possible, getting the cheapest website price and then usually going with them.
The Realistic:
This group actually understands how important their website should be to their business.
The first two in the list are usually good companies just trying to make a living and keep their costs down, and thus hopefully making more profit. The third group is the company that realises how much business is on the internet and how important good web design is, from the design, coding, accessibility to how the site appears in the search engine result pages (SERPS).More...